Gucci x Adidas collection : What To Buy?
My selection of the hottest items born from the Gucci x Adidas collection. Celebrating the sporting heritage of both brands, we knew that this collaboration was going to be epic. Of course, with a lot of communication around it, both brand really know how to make a successful launch.
Gucci x Adidas Australian Launch
Located at the heart of Sydney, this pop up event was created specially for the launched of the collaboration. Tennis table and running court
What is the collection all about?
Designed by Gucci’s Creative Director Alessandro Michele, the collection is combining the code of both brands with a strong 70’s and 80’s vibe. From funky leather golf bags, brightly-coloured coords, tennis-inspired polos, they got you covered for all you different sports activities walking around in Beverly Hills sort of vibe.
This retro fashion colorful vibe have been going on since quite a while. The head-to-toe retro athletic attire has become the hottest athleisure trend since 2021. Mixing confort and style, the brigther, the better! The ’90s revival, chunky sneaker madness, and the obsession with old-school brands shared by renegade designers like Demna Gvasalia, Gosha Rubchinskiy and Liam Hodges have all helped to make the look into the phenomena it is today. With a big logos energy, both brand are embracing the erra.
My top 4 favorite item in the Gucci x Adidas collection
Pairing the GG monogram with the three-stripe logo, both brands identity are represented in this collaboration. It is not so uncommon these day to mix luxury and active wear but make it chic, and that is exactly what brands did with this limited edition pieces.
- Gucci x Adidas Gazelle Sneakers
- Gucci x Adidas Zip Jacket
- Gucci x Adidas Horsebit 1955 mini bag
- Gucci x Adidas Combinaison
Launched on June 7th, some items still remain available, but probably not for long! You can shop directly on either Gucci or Adidas official website or in dedicated popup stores across the world!